The photovoltaic industry is at the heart of the global clean energy boom, and the 17th SOLAREX ISTANBUL 2025, the international solar photovoltaic exposition in Turkey, kicked off on 10-12 April at the CNR International Convention and Exhibition Centre in Istanbul. Shanxi Zhongke Anrui Energy Technology Co., Ltd, as an outstanding enterprise focusing on the field of photovoltaic junction box manufacturing in China, the top management of the company personally led the team to appear at the event with well-prepared samples, showing the unique charm and strength of Chinese PV enterprises on the international stage.

  Turkey Solarex Istanbul is a highly professional and influential photovoltaic and energy storage industry event in Turkey and even in the Middle East, North Africa and Southeast Europe. The exhibition gathers more than 500 exhibitors from all over the world, including many leading companies in the industry. The exhibition scale is grand, with 7 exhibition halls, providing enterprises with broad exhibition space. Professional visitors accounted for more than 95% of the total 43,758 visitors, who came not only from Turkey but also from the Balkans and neighbouring countries in the Middle East. Such a high profile exhibition will undoubtedly provide an ideal platform for manufacturers, installers, distributors and industry experts in the photovoltaic industry to showcase, exchange and negotiate.

In recent years, Turkey has gradually become an energy hub connecting the Eurasian continent by virtue of its favourable geographical location. Under the policy support of the state to vigorously promote the development of renewable energy, Turkey's photovoltaic market has shown rapid growth. According to the solar energy development roadmap released by the Turkish Solar Energy Association (Günder), the installed capacity of PV in Turkey will exceed 20GW by 2026. huge market potential and good development prospects, attracting global PV enterprises to devote themselves to it, and PV Expo Turkey has become a major industry event as a result.

   Since its establishment in 2018, Shanxi Zhongke Anrui Energy Technology Co., Ltd. has been focusing on the research, development, manufacturing and sales of solar photovoltaic connectors, junction boxes and other products. Located in Luzhou District, Changzhi City, the company owns a number of patented technologies and qualification certificates, and is a high-tech enterprise full of innovation and vitality.

The top management of ZKANRUI attaches great importance to this PV exhibition in Turkey and personally led the team to go on the trip. The team carefully selected a series of representative samples for the exhibition, among which the high-efficiency PV junction box is particularly eye-catching. The junction box adopts the company's self-developed advanced technology, with excellent performance in waterproof, dustproof and corrosion-resistant performance, which can effectively guarantee the stable operation of PV system, reduce the incidence of failure and greatly improve the power generation efficiency. At the same time, the product is designed to give full consideration to the ease of installation, which can significantly shorten the installation time, reduce labour costs and meet the diverse needs of different customers. In addition, the PV connectors displayed by ZKANRUI are also full of highlights, with high conductivity and reliable connection stability, which can adapt to a variety of complex environments and ensure efficient and stable current transmission.

   The booth design was simple and elegant, and the eye-catching brand logo and product display area attracted the attention of many attendees. During the exhibition, the booth was crowded with domestic and foreign customers, industry experts and partners. The company's senior management and professional team warmly received every visitor, introduced the product features and advantages in detail, answered questions patiently, and exchanged in-depth information on the development trend of the photovoltaic industry and market demand. Through face-to-face communication, ZKANRUI not only enhanced brand awareness, but also successfully expanded many business cooperation opportunities, laying a solid foundation for the company to further develop the international market.

     A number of industry forums and seminars were held during the same period of the exhibition, in which representatives of ZKANRUI were actively involved. In the ”Photovoltaic Technology Innovation and Application” forum, the company's technical experts shared the latest R&D achievements and innovative ideas in the field of photovoltaic wiring and manufacturing. Aiming at the problems of junction box reliability and connector compatibility that the industry is generally facing, ZKANRUI put forward innovative solutions, which triggered heated discussions and widespread concern among the participants. Through exchanges and learning with global peers, ZKANRUI draws inspiration from cutting-edge concepts and advanced technologies, injecting new momentum for the company's continuous innovation.

During the exhibition, ZKANRUI gained a lot from business cooperation. It reached a preliminary cooperation intention with a large local energy engineering company in Turkey, and the two sides plan to jointly carry out a number of photovoltaic power plant projects in Turkey. With its own high-quality products and technologies, ZKANRUI will provide reliable photovoltaic wiring and connection solutions for the projects, which will help the local PV energy projects in Turkey to be implemented efficiently. In addition, the company has also reached a consensus with a well-known European photovoltaic equipment manufacturer on the co-operation of technology research and development and product production. In the future, the two sides will carry out in-depth cooperation in technology sharing, joint research and development, product OEM, etc., give full play to their respective advantages, and jointly enhance the competitiveness of products to further expand the international market share.

     The participation in the Turkey International Solar photovoltaic Expo is a valuable opportunity and challenge for Shanxi Zhongke Anrui Energy Technology Co., Ltd. Through the exhibition, the company successfully demonstrated its own strength and product advantages, gained a deep understanding of the international market demand and industry development trend, and established good contacts with many international partners. This will strongly promote the company to optimise the product structure, improve the technical level, expand the international market share, and help the company to continue to develop steadily in the global photovoltaic field.

Looking into the future, ZKANRUI will unswervingly uphold the development concept of innovation-driven and quality-oriented, and continue to increase investment in technology R&D and product innovation. We will continue to optimise the performance and quality of our products to provide global customers with better, more efficient and reliable photovoltaic wiring and manufacturing products and solutions. At the same time, actively participate in the international market competition, strengthen exchanges and co-operation with domestic and foreign enterprises, steadily expand overseas markets, and contribute more power to promote the development of the global photovoltaic industry. It is believed that in the future journey, Shanxi Zhongke Anrui Energy Technology Co., Ltd. will blossom more dazzling light in the international arena and write a more brilliant chapter of development.

If you are interested in the product details, interesting stories during the exhibition, or the subsequent international market expansion plan, I can further enrich the content of the article.